Facebook will soon begin rolling out a “subscribe” button. They talked about it today on the official Facebook blog and it looks really cool. With the latest updates to privacy and sharing, you can now push content to the public and those who subscribe to your feed can see it without being your friend. This looks to be a direct blow to Google+ as it basically emulates one of their best features.

Here is a screen shot of the subscribe button:

Here is what Facebook had to say about the new feature:

Until now, it hasn’t been easy to choose exactly what you see in your News Feed. Maybe you don’t want to see every time your brother plays a game on Facebook, for example. Or maybe you’d like to see more stories from your best friends, and fewer from your coworkers.

You also couldn’t hear directly from people you’re interested in but don’t know personally—like journalists, artists and political figures.

With the Subscribe button, we’re making it easier to do both. In the next few days, you’ll start seeing this button on friends’ and others’… profiles. You can use it to:

  1. Choose what you see from people in News Feed
  2. Hear from people, even if you’re not friends
  3. Let people hear from you, even if you’re not friends

What do you guys think of this new feature? Will you be using it to increase your audience?

 

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